What are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work, or work more efficiently, as well as to provide information to the owners of the site. Cookies can be either "persistent" or "session" cookies. Persistent cookies remain on your computer after you close your browser and are used to remember your preferences and settings. Session cookies are deleted when you close your browser and are used to track your browsing activity during a single session.

Think of cookies like a website's memory. They allow a website to remember your actions and preferences over a period of time, so you don’t have to keep re-entering them whenever you come back to the site or browse from one page to another. For instance, a cookie might remember your preferred language, your login details, or what items you have in your shopping cart.

Cookies are not programs; they are simple text files that cannot execute code. They are not viruses and cannot install malware on your computer. However, they can be used to track your browsing behavior, which is why it’s important to understand how websites use them and how you can control them.

How We Use Cookies

At Insights Today, we use cookies for several reasons, primarily to enhance your browsing experience and improve the functionality of our website. Here's a breakdown of how we use cookies:

• Essential Cookies: These cookies are necessary for the basic operation of our website. They enable you to navigate the site and use essential features, such as accessing secure areas. Without these cookies, some parts of our website will not function properly.
• Performance Cookies: We use performance cookies to collect information about how visitors use our website. This includes data such as the number of visitors, the pages they visit, and the sources of traffic. This information helps us to understand how our website is being used and to improve its performance and user experience. We use tools like Google Analytics to collect and analyze this data.
• Functionality Cookies: Functionality cookies allow our website to remember your preferences and settings, such as your language preference, font size, or whether you have already seen a particular popup. This helps us to personalize your experience and make it more convenient for you to use our website.
• Advertising Cookies: We may use advertising cookies to display targeted advertisements to you based on your browsing behavior. These cookies track your visits to our website and other websites and use this information to show you ads that are relevant to your interests. We may also share this information with third-party advertising partners.
• Social Media Cookies: Our website may include social media features, such as "like" or "share" buttons. These features may set cookies that track your browsing behavior and collect information about your interactions with social media platforms. The use of these cookies is governed by the privacy policies of the social media providers.

We are committed to using cookies responsibly and transparently. We only use cookies that are necessary for the functioning of our website or that enhance your user experience. We do not use cookies to collect personal information without your consent.

Types of Cookies We Use

To provide a clear understanding of the cookies we employ, we have categorized them based on their purpose and duration:

This table offers a comprehensive overview of the types of cookies in use on Insights Today, helping you better understand their specific functions and lifespans.

Your Choices Regarding Cookies

You have the right to control how cookies are used on your computer or mobile device. You can manage cookies through your browser settings. Most browsers allow you to block all cookies, block third-party cookies, or clear cookies that have already been set.

Please note that blocking all cookies may prevent you from accessing certain parts of our website or may affect its functionality. For example, if you block essential cookies, you may not be able to log in to your account or access secure areas of our website.

Here are some resources that provide information on how to manage cookies in different browsers:

• Google Chrome
• Mozilla Firefox
• Microsoft Edge
• Safari

You can also use third-party tools to manage cookies. These tools allow you to see which cookies are being set on your computer and to block or delete them. Some popular cookie management tools include:

• Ghostery
• Disconnect
• Privacy Badger

By continuing to use our website, you consent to our use of cookies in accordance with this Cookies Policy. If you do not agree to our use of cookies, please disable cookies in your browser settings or refrain from using our website.

For more information about how we handle your personal information, please see our Privacy Policy .